Book design is crucial when you create a book for a young reader. The book size, illustrations, colors, and font all need to complement each other to attract your target audience. We’ll discuss all of this and more in this guide to children’s book design! As you go through the […]

Every book needs a cover. And some need a jacket, too! In order to determine whether your book should have a jacket, you first need to understand what purpose a book jacket serves and what elements it should include. Then you can decide whether to design your own and learn […]

Think about the last time you picked up a new book to read. One of the first things you likely did was read the back cover. And why not? A book’s back cover contains great information. It summarizes the story, provides information about the author, and sometimes even includes testimonials. […]

Take a look at your home bookshelf. What do you see? That’s right: the spine of every book! Even though the spine is one of the smallest physical parts of a book, it’s often the first thing a potential reader sees. So when you’ve finished writing your masterpiece, spend some […]

It takes a special writer to complete a book. So congratulations on finishing yours! Now it’s time to start preparing it for the world to see. And that includes your book cover! A great book cover attracts readers and helps establish you as a serious author. The cover design is […]

Congratulations on finishing your book! Now it’s time to market it. And whether you’re a veteran author or you’ve just written your first masterpiece, Facebook is a great place to start. But before you learn how to market a book on Facebook, you should understand why you should use this […]

Book marketing is a lot of work—but it can also be a lot of fun! It gives you a chance to be creative and show each potential reader how passionate you are about your work. If you’re self-publishing your e-book and don’t have much of a book promotion budget, you […]

Book Market Statistics All authors want to write books that people will enjoy reading. And although studying market data might not be as exciting as writing the next bestseller, it’s important to know what’s happening in the book and publishing industries. When you understand the book market statistics relating to […]

Marketing a Book with Book Trailers It’s hard to watch TV without running across a trailer for the latest movie or show. Enticing and fun, these teasers are a good way to rope in potential audience members and stir buzz. What does this have to do with book publishing? Well, […]

How to Market a Self-Published Book The world of self-publishing has grown exponentially in the past few decades. Though self-publishing was once seen as a lesser alternative to traditional publishing, today it is a popular, often empowering way for authors to reach audiences all over the world. A crucial part of […]

Writing a book takes time, commitment, and a little bit of blood, sweat, and tears (though hopefully not too much blood!). With a finished manuscript and a published book on the way, you can kick back and bask in your success, right? Well, not exactly. Even if you sign a […]

How to Market Your Book on Twitter Social media marketing is a powerful tool for selling just about anything—including your new book! And because Twitter has tens of millions of subscribers, if you learn how to market your book on Twitter, you can reach a wide range of potential readers. […]

How to Market a Kindle Book Publishing a book on Amazon Kindle is a great way to establish yourself as a serious author. And in order to run a successful book marketing campaign, you have to understand how to market a Kindle book. Marketing your e-book on Kindle is different […]

Indie Author Day Twenty years ago, the publishing industry looked vastly different. Indie Author Day was a distant dream. Online retailers like Amazon, where users could easily upload and publish a book, hadn’t grown into the titans they are today. Nor was there such a plethora of businesses focused on […]

NaNoWriMo (National Novel Writing Month) If you’ve never heard of NaNoWriMo (National Novel Writing Month), then you’re missing out on a great opportunity to write a novel! Many writers want to become serious authors. And novel writing is a great way to accomplish that goal. But making time to organize […]